Fashion changes

It's fair to say that the world of fashion has changed more in the last ten years than in any preceding decade. Where once fashionistas waited for quarterly magazine special editions showing the new season's look, there is now much faster media information being disseminated and consumed electronically. And it's speeding up even more. Those with their finger on the ever-quickening pulse now don't even have to wait to get home and fire up the computing machine - smartphones mean that people can get their fashion fix while sitting in a coffee shop or even walking down the street.

Whole armies of bloggers cover each area of fashion - there are blogs devoted to the avante-garde, blogs for people who want to get the best deals on clothes, and blogs for the otaku-level obsessives about esoteric sartorial matters such as how to care for vintage denim.

The speed-up of information has also had an effect on the retailing of clothes. One hot item being featured in the cool blogs cane have the effect of thousands suddenly clamouring for that piece. It's a world away from when people read about an article in a magazine and hoped to see it in the shops next time they ventured in to town. Now the shop itself is a click away, and the actual purchase not much further on.

So where will all this end up? Strange to think that the clunky Boo.com of the late 90s once seemed modern. Will we one day be able to design our own trainers, have them built by a robot and delivered to the home within 24 hours? it's not unlikely. The future is here to stay, whatever.

Peacocks Value Fashion Range - hitting the headlines

With great coverage in some of the highest profile newspaper and magazine titles this week, Peacocks’ great clothes range continues to be a big hit with the nation’s fashion editors as well the fashion-buying public.
Peacocks’ excellent week in the fashion limelight was given a boost with an some eye-catching item from Pearl Lowe featuring in The Sun’s popular ‘wish list’ regular column.
The widely read Real people magazine carries a feature this week on how to smarten up, with an appearance by Peacocks stylish and understated court shoes – perfect for any occasion where a little ‘shoe sobriety’ is required, or just for the fun of putting real style in your step.
Young fashion conscious weekly magazine Style has a big recommend this week in the shape of Peacocks patterned leggings, signalled as a must have of the season. And some great coverage in Wales and the North West of England, with the Wigan Evening Post and the South Wales echo clearly feeling the Pearl Lowe effect : the headlines Impressed By Budget Dress and Pearl’s Dress Is A Real Gem pretty much say it all! This item has swept the board since its launch just over a week ago at the London Connaught – and caught the imagination of everyone in the UK and even, reportedly, a famous name from across the Atlantic – rock goddess Courtney Love.
And finally Peacocks military inspired coat got a big salute from the Halifax Evening Courier in its fashion pages, with the item shown to its maximum gorgeous effect.
A bumper week in the magazines and fashion pages from Peacocks, and with the party season just about to begin, we can expect more great coverage to appear in the coming weeks.

60s/ 70s fashion

The pastis a different country:

Peacocks in the pink!

Leading UK value fashion retailer Peacocks’ participation in Cancer Research UK’s Breast cancer Awareness Month raises awareness and money for a good cause.

Cancer Research UK’s well-received campaign for Breast Cancer Awareness Month continues its success this week with some great coverage in the national press, as the public snap up ranges of goods on sale with the iconic Breast Cancer Awareness logo and colourways.

The Sun newspaper today runs a feature entitled ‘Buy it in PINK for a good cause’ showing off some of the interesting items available in the Cancer Research Breast Cancer Awareness ranges including Peacocks’ cute and unusual black and pink nail files among a selectin of other must-have beauty and cosmetics items.

In Mizz magazine, Breast Cancer Awareness Month is also featured, with the latest edition carrying a whole page devoted to the Cancer Research UK initiative, awash with the near ubiquitous pink of products launched for Breast cancer Awareness this month, including Peacocks’ beautiful charm bracelet.

Telegraph & Argus hails Peacocks role as an awareness raiser in their roundup of the best retailers who are involved in campaigns such as CRUK’s Breast Cancer Awareness.

Every year almost forty six thousand people are diagnosed with breast cancer. Cancer Research UK is the largest single funder of breast cancer research in the United Kingdom. Cancer Research UK promote a range of their own breast cancer awareness products and in partnership with selected companies, including Peacocks.

Pearl Lowe - clothes designer and more

Britpop rennaisance woman Pearl Lowe looks like a woman who's got it all - she's had a career in music, she's a writer, a clothes designer, mother to daughter and model Daisy. But as this video shows, she's had her fair share of challenges along the way.

We loves ya, Pearl!

Winter boots time

We've been taking a look at the ladies shoes from Peacocks range and are pleased to report that there's a lot there at good prices for winter boots.

What with the winter predictions now saying 'whiteout' we thought it best to be prepared and get a pair of warm boots before the snow inevitably starts a-fallin'.


In other news, we've been checking out some of the spring 2011 ranges and it looks like - so far anyway - that next year could be another bumper 12 months for all you shoe-a-holics out there. A stylish 12 months at that...

Autumn clothes

The sun is shining and the sky is blue. But summer's gone, as the temperature drops and the night falls ever earler each evening.

For clothes enthusiasts, this is a good thing - time for layers, coats, boots, jerseys. It's much more fun than flip flops and shorts. The shops this time of year stock the new season's clothes, and it's time to think about replacing last year's stuff, and maybe assembling a new look.

Luckily here in the UK we have what's known as a mild climate - that's not to say it doesn't sometimes get too cold, but thankfully we don't experience the sub-zero all that often. And Autumn in the UK is generally the perfect weather for wearing a few layers of clothing - it's a cool season, but not too cool, and also never too warm. There's little chance that you'll opt for a heavier jersey or coat then find yourself sweltering on the way to work in the morning.

Please drop us a comment with any Autumn recommendations for us to check out.